Understanding Your Growth Opportunity
Based on our initial conversations, we understand maintaining consistent utilization across your spaces and services is a key focus area. We'd like to explore:
Discovery Questions
Prospect Experience
What's currently happening between initial inquiry and tour booking? Where do you see prospects dropping off?
Response & Follow-up
How are after-hours and weekend inquiries currently handled? What's your typical response time?
Package Clarity
How do prospects typically evaluate your different facility types and service levels? What questions come up most frequently?
Lead Tracking
How are you currently capturing and measuring prospect engagement from first contact through contract signing?
Our Proposed Approach
If these challenges resonate, we'd like to discuss how Sterling AI could provide:
24/7 Qualified Lead Capture
Never miss an inquiry, with instant intelligent response including nights, weekends, and holidays
Transparent Qualification
Standardized intake process tracking ISO level, utilities requirements, timeline, budget, and decision process
Automated Tour Scheduling
Direct calendar integration eliminates scheduling friction and accelerates prospect engagement
Complete CRM Integration
Every conversation documented with compliance-safe scripts, call recordings, and structured data feeding directly into your systems
Full Pipeline Visibility
Track inquiry → tour → proposal → signing conversion rates by facility type, enabling data-driven capacity and pricing decisions
Success would look like: Measurable lift in qualified pipeline within 90 days, with full visibility into what's working.
Key Metrics (Tracked Weekly)
Acquisition
Calls handled (24/7 coverage)
Qualified leads created
Call → tour conversion
Revenue
Tours → proposals → signings
Average suite size + package mix
Utilization delta
Meet Sterling: Your AI Revenue Engine
A fully trained AI employee deployed in phases over 90 days to capture every opportunity and eliminate operational gaps.
Core Capabilities
24/7 Inbound Coverage
Intelligent attendant handling all inquiries with smart routing, consent management, and call recording. Zero missed calls, zero voicemail.
Instant Tour Scheduling
Books facility tours directly on rep calendars with automated SMS and email confirmations. Eliminates scheduling friction.
Lead Qualification & Prioritization
Applies your qualification rubric, tags prospects by package fit, estimates revenue potential, and live-transfers high-intent leads to sales.
Structured Data Capture
Intake for tickets, IT requests, and support inquiries with compliance-safe scripts feeding directly into CRM.
Outbound Campaign Engine
Executes informational updates, satisfaction surveys, promotional campaigns, and partner/broker outreach at scale.
Digital Integration
Voice-enabled landing pages ("Talk Now" / "Tour Now"), real-time availability integration, and dedicated broker hotline.
Zero missed opportunities - Every inquiry answered 24/7
Sales-ready handoffs - Qualified leads with complete facility requirements
Full pipeline visibility - Track every inquiry from first contact to contract
90-Day ROI Projection
Your Current State (Estimated)
- 8-15 total inquiries/month
- 30-40% occur during downtime (3-6 inquiries/month lost)
- Industry avg conversion: 25-30% for qualified leads
Sterling AI Impact Calculation
After-Hours Revenue Recovery
3-6 inquiries/month × 3 months = 9-18 recovered opportunities
At 25% conversion rate = 2-4 new contracts
Avg contract value: $90K MRR + $110K onboarding = $290K-490K total
At 25% conversion rate = 2-4 new contracts
Avg contract value: $90K MRR + $110K onboarding = $290K-490K total
Faster Response = Higher Conversion
Current leads with <5min response: +15-20% conversion lift
Applied to 24-36 total inquiries in 90 days
Expected uplift: 1-2 additional conversions = $100K-200K additional
Applied to 24-36 total inquiries in 90 days
Expected uplift: 1-2 additional conversions = $100K-200K additional
Time Savings
10-15 hours/week freed from qualification calls
12 weeks × 12.5 avg hours = 150 hours
At $75/hour sales team cost = $11K operational savings
12 weeks × 12.5 avg hours = 150 hours
At $75/hour sales team cost = $11K operational savings
Conservative 90-Day Total Impact
New Contract Value
$390K-690K
Operational Efficiency
$11K+ in time savings
Pipeline Additions
3-6 qualified opportunities in active negotiation